It’s no secret that associations want higher member retention, increased non-dues revenue, and a unique value-add members can’t get anywhere else. The question is: what’s so sticky that members will renew year after year just to have access to and be willing to pay extra for? And how can associations generate a new, profitable revenue stream AND create higher member engagement?
In this Webinar, Tom Morrison, CEO at the Metal Treating Institute (MTI) and Jack McGrath, President and Creative Director at Digitec Interactive come together to share the secret to “printing money” at your association with eLearning. Their innovative approach to online education for associations outlines a 6-step process to creating successful education programs, designed to maximize member satisfaction and generate cash for the association.
Attendees will learn:
• How to design a successful business model for eLearning
• How to determine technology needs and make their selection
• How to create, source and repurpose content for online
• How to successfully market their programs
• How to build a “hands-free” program that even small staffs can manage
When you register for the Webinar (BELOW), you will gain access to the technology selection whitepaper, 8 Steps to Selecting Your Association LMS and be entered to win one of 5 FREE expo passes to the ASAE Technology Conference & Expo in Washington, DC.
In her 4th year as Digitec's "resident cheerleader," Amy has made a habit of skipping around the office sharing her "sparkle" on a daily basis. Her outgoing personality and fascination with cake means she is always planning someone's birthday around the office. When she is not counting down to "cake time," Amy is busy meeting with folks at national conferences and sharing her love for eLearning. During her time as Director of Marketing at Digitec, Amy has authored numerous white papers, case studies and newsletters. Amy received a B.A. from Rollins College and an A.A. from Valencia College, where she studied marketing and economics.
Spirit animal: Otter (nurturing, playful, and easygoing)
Comfort object: "Well-loved" teddy bear
Personal vice: Using "too many" quotes and exclamation marks!
Useless talent: Can break out of handcuffs
Unreasonable paranoia: Odd numbers
Wishes more people cared about: Proper grammar