Putting Members’ Needs First: Working with Subject Matter Experts

Subject Matter Experts (SMEs) may be from Mars, and Instructional Designers may be from Venus … but at the end of the day, your members are the actual center of the universe! The working relationship between Subject Matter Experts and Instructional Designers (IDs) is often portrayed as antagonistic, challenging, and “like pioneering a new frontier [...]

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4 Tips to Writing eLearning Scripts That Sing

If you’re getting started on a new script for an eLearning course, you probably aren’t planning to create a “musical” experience. But maybe you should. A great song is relatable, the lyrics that get stuck in your head and you can recite them years later. Wouldn’t you like to write a script with that kind [...]

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Getting the Board Behind Online Learning Part 2

In a previous blog post I shared my tips for making an initial pitch for online learning to your association’s board of directors. How’d it go? Are you ready to move on to the “exploration phase” of your quest to implement online learning at your association? As promised, in this follow-up post I will prepare [...]

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Setting up your Association’s eLearning

“If you don’t know where you are going, you’ll end up someplace else.” ― Yogi Berra If you’ve been tasked with implementing your association’s eLearning what are you going to do to make sure you don’t end up some place else? Here is my perspective on setting up your association’s eLearning: Assemble Your Assets Team [...]

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How to Get the Most out of Your LMS Demo

If you’re in the beginning stages of selecting a learning management system (LMS) for your association, you might be feeling overwhelmed by all the choices and information from various vendors. If you’re not prepared to ask the right questions and communicate your needs, the process can feel even more intimidating. To help you make the [...]

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Bridging the Skills Gap: An Opportunity for Associations

There’s a huge skills gap problem facing our nation today, but this crisis represents an opportunity for associations to reinvent themselves and compete with traditional suppliers of higher education. I was recently asked to present on the skills gap issue and the opportunities it creates for associations at the ASAE Great Ideas conference in Orlando. [...]

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Tips for Working Successfully with an eLearning Partner

According to the old saying, “it takes a village to raise a child.” Similarly, in eLearning, it takes a team to create a course. You might have a different person in each role or you may have a few people wearing multiple hats, but it’s unlikely you’re creating an online course alone. Three of the [...]

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