Getting Your Association’s Board Behind Online Learning

For many associations and nonprofits, a new eLearning initiative requires approval from their board. Understandably, some association executives have anxiety about the type of resistance they may face when presenting online learning to their board for the first time. eLearning may not be a term your “old school”  board is even familiar with. Or perhaps [...]

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How to Compete with FREE eLearning

Everyone loves free. Free coffee, free Wi-Fi, just about anything “free” is good, right? Not necessarily. And if your association has plans to sell your next online course or webinar, you might not be too excited to hear your competitor is offering a similar product for free. How can you possibly compete with free? Who [...]

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What is Your Learning Promise?

Coming from the nonprofit sector, I’ve had it drilled into my head how important an organization’s mission and vision statements are. But what about it’s “learning promise”? Working in the eLearning industry got me thinking: With the growth in membership education offerings, I wonder how many of our partners have stopped to think about their [...]

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Student Memberships: How Associations Can Fill Skills Gaps for Grads

I recently earned my undergraduate degree in history before coming to join the team at Digitec Interactive as a Writer and aspiring Instructional Designer. Interestingly, I’ve had several people comment on how strange it is that I’m working “in an unrelated field.” But the transition to eLearning seemed natural to me, almost as if I’d [...]

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What Candy Crush Can Teach Associations About Increasing Member Engagement

This week’s post by Jack McGrath is featured as a guest blog post on .orgSource and discusses how associations can leverage the same game mechanics used in the Candy Crush Saga to increase member engagement. Here is a excerpt: Many of you are probably familiar with the popular Facebook and PC game, Candy Crush. In fact, [...]

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