How to Compete with FREE eLearning

Everyone loves free. Free coffee, free Wi-Fi, just about anything “free” is good, right? Not necessarily. And if your association has plans to sell your next online course or webinar, you might not be too excited to hear your competitor is offering a similar product for free. How can you possibly compete with free? Who [...]

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Simplify Your Learning: 5 Tips for Slimming Down

At some point, we’ve all been stuck in a meeting or class that seemed to drag on forever. You don’t want anyone to have that feeling while they’re taking your eLearning. If a course or lesson lasts too long, learners are likely to stop paying attention and start wondering, “How much is left?” So, here [...]

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Project Management on a Shoestring Budget

So, your association has decided to create a new online course. Yay! But whether you’re teaming with an experienced eLearning provider or have decided to go it alone, this may be the first time you’ve ever served as the project manager on an eLearning project. What do you need to know in order to ensure [...]

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What is Your Learning Promise?

Coming from the nonprofit sector, I’ve had it drilled into my head how important an organization’s mission and vision statements are. But what about it’s “learning promise”? Working in the eLearning industry got me thinking: With the growth in membership education offerings, I wonder how many of our partners have stopped to think about their [...]

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When to Bring Your Association’s Continuing Education Online

The following is a guest post from Moira Edwards, President and Consultant at Ellipsis Partners. She is knowledgeable in associations’ use of continuing education and strategic application of technology implementation. When developing continuing education, you typically look to provide high value to your members while keeping costs as low as possible.  You repurpose content in ways that get the [...]

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eLearning Design – Choosing the Right Color

Unless you want everything to blend together, you don’t put white furnishings in a white room. Likewise, if your learners can’t see your content clearly, they can’t learn from it. To keep your work in visual ship-shape, remember: ● Warm colors naturally “pop,” while cool colors tend to fade into the background. As a result, you [...]

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