Avoiding Confusion During Reviews
Reviews are a key part of developing any eLearning. In my experience, they’re also one of the steps that cause the most confusion and delays. Whether you’re working with an outside vendor or someone within [...]
Reviews are a key part of developing any eLearning. In my experience, they’re also one of the steps that cause the most confusion and delays. Whether you’re working with an outside vendor or someone within [...]
Many courses rely upon voiceover to help connect with their learners. This is a solid approach and, when used well, can make for great learning experiences. But what I have found is that the narrated [...]
Go Mobile According to Statista.com, “As of 2013, worldwide mobile phone internet user penetration was 73.4%. In 2017, figures suggest that more than 90% of internet users will access online content through their phones.” While [...]
It was a bright and glowing computer screen. The reviewer stared at it with wide eyes, frozen in terror. The association had asked for something creative, but this… Cold sweat formed on the reviewer’s brow [...]
"What is a marcom strategy and why do I need one for continuing education?" you might ask yourself. Sounds like a buzz word right? Marcom or marketing communications, is the branch of marketing that decides [...]
For associations, conferences represent a major source of potential revenue. To best realize that revenue, your conference not only has to attract attendees but also retain them year after year. In the simplest terms, you [...]
Interactive Immersive Innovative/ Creative/ Different Effective Fun All of the above These words get thrown around a lot. Frankly, it troubles me when they’re used incorrectly because it leads to misunderstandings. It’s important to realize [...]
I had a bad user experience (UX) at a dollar store a while back. I’m not talking about customer service, but actual UX design. I swiped my card into the card reader to pay. A [...]
Perhaps the most pervasive myth about education is the ubiquitous "learning styles" myth. A quick Google search will bring up millions of hits. Many of those hits are, tellingly, for websites trying to sell you [...]
Copywriting is the practice of using written content, both online and in print to market, advertise, raise brand awareness and communicate core brand values. The beauty of copywriting is that it’s written in such a [...]