Dense eLearning Isn’t Smart

“It was too much all at once. I was overwhelmed.” That’s not something you want to see in the feedback for your association’s eLearning. Luckily, there are ways to make eLearning more digestible, regardless of the subject matter. Managing content density is the key. What is Density? In essence, density is how much “stuff” is [...]

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Anticipating Risk in Online Learning

So, you’ve decided to embrace online learning at your association. You know what a source of non-dues revenue this can be, and you know how popular eLearning has become in the association space. Well, not to be a Debbie Downer, but the board is going to have some questions. Have you anticipated the risk in [...]

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Is It Time to Assess Your eLearning Course Audience?

You’re offering courses online. You think the content is relevant. So, where are your learners? Maybe it’s time to assess your eLearning course audience. You might not be familiar with market segmentation or demographic and psychographic research, but without them, chances are your bottom line will suffer. But that’s okay, help has arrived to get [...]

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Certificate, Certification, and Credentialing: What’s in a name?

Great news!  Your members spoke, you listened, and you’ve finally received approval from your board to explore creation of curriculum to support your members’ ongoing professional education needs.  What’s next?   You need to decide what type of certifications you’ll offer.  Or will it be a certificate?  Wait, maybe it’s a credentialing program you need. [...]

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Putting Members’ Needs First: Working with Subject Matter Experts

Subject Matter Experts (SMEs) may be from Mars, and Instructional Designers may be from Venus … but at the end of the day, your members are the actual center of the universe! The working relationship between Subject Matter Experts and Instructional Designers (IDs) is often portrayed as antagonistic, challenging, and “like pioneering a new frontier [...]

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4 Tips to Writing eLearning Scripts That Sing

If you’re getting started on a new script for an eLearning course, you probably aren’t planning to create a “musical” experience. But maybe you should. A great song is relatable, the lyrics that get stuck in your head and you can recite them years later. Wouldn’t you like to write a script with that kind [...]

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Tips for Working Successfully with an eLearning Partner

According to the old saying, “it takes a village to raise a child.” Similarly, in eLearning, it takes a team to create a course. You might have a different person in each role or you may have a few people wearing multiple hats, but it’s unlikely you’re creating an online course alone. Three of the [...]

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