Measuring Your Association’s eLearning ROI

There is a lot of talk about the return on investment (ROI) of eLearning within the corporate training and development world, but less emphasis is put on this performance indicator in the association space. Still, whether your organization is not-for-profit (or what I prefer to call “for purpose”) or not, it’s important to understand where [...]

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ROI Calculator for Association eLearning Now Available

Many associations have discovered that eLearning is a valuable member benefit and a more efficient and flexible way for members to learn on their schedule. But before an association commits to producing and marketing an eLearning course, it’s important to explore the business case and potential return-on-investment. Associations should ask these questions: •Is there a [...]

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Top 3 Questions to Ask Before Choosing eLearning for Your Association

A major issue in the news lately is the “skills-gap” problem. A recent U.S. News article by Joyce Russell reported that despite a relatively high unemployment rate in the U.S., 80% of manufacturers are unable to find the right talent to fill open positions. For years, associations have played a critical role in addressing the [...]

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