When to Bring Your Association’s Continuing Education Online

The following is a guest post from Moira Edwards, President and Consultant at Ellipsis Partners. She is knowledgeable in associations’ use of continuing education and strategic application of technology implementation. When developing continuing education, you typically look to provide high value to your members while keeping costs as low as possible.  You repurpose content in ways that get the [...]

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Transform Learning into Profits for Your Association

It’s a new year and a new opportunity to explore other means of non-dues revenue for your association. For years, associations have relied on annual sponsorships, conference and meeting fees and internet advertising to generate cash and offset higher operating costs. Now, with many associations getting into the “education business,” they are finding that they, [...]

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